Bruno Group Signature Events » Archives http://brunogroup.com Content Marketing for Face-to-Face Meetings Wed, 01 Feb 2012 05:25:55 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Apps to Applaud: Video of PCMA Panel on Mobile http://brunogroup.com/projects/apps-to-applaud-video-of-pcma-panel-on-mobile/ http://brunogroup.com/projects/apps-to-applaud-video-of-pcma-panel-on-mobile/#comments Thu, 28 Jul 2011 17:39:16 +0000 Michelle Bruno http://brunogroup.com/?p=248 We were pleasantly surprised to learn that MEETINGS: review, an industry publication based in the UK, captured video segments from a panel discussion that Michelle Bruno participated in on mobile apps for meetings.  The session took place during the PCMA Educational Conference in Baltimore, June 22, 2011.  Although the entire session isn’t shown, the highlights are featured:

  • Why planners want mobile apps
  • How planners can explain their needs to developers
  • How meeting apps function
  • How to select an app that meets the needs of the audience
  • The difference between the mobile web and native apps
  • Developer relationships with platform providers
  • Using apps as community builders
  • Future functionality of the apps
  • The trajectory of mobile for the future
  • Mobile as a valuable marketing channel
  • Mobile as a tool for planning better meetings
  • Costs of mobile

Members of the audience also received a printed copy of the Buyer’s Guide to Mobile Apps from MeetingTech Online.

]]> http://brunogroup.com/projects/apps-to-applaud-video-of-pcma-panel-on-mobile/feed/ 0 Global View Notes Focuses on Dubai http://brunogroup.com/projects/global-view-notes-focuses-on-dubai/ http://brunogroup.com/projects/global-view-notes-focuses-on-dubai/#comments Tue, 26 Jul 2011 23:48:04 +0000 Michelle Bruno http://brunogroup.com/?p=231 In part one of a two-part series about trade shows and conferences in Dubai, the July 18th issue of Global View Notes, a corporate newsletter from Rogers Worldwide (written by Michelle Bruno), covers the cultural considerations and logistical concerns of organizing a conference and trade show in the emirate. APCO International, the association for the public safety communications industry, is profiled in the article. With the uprisings in the Middle East, the so-called “Arab Spring” is driving event business to the city-state and organizers are finding the level of service and hospitality to be exceptional. Part two will highlight shipping trade show materials to Dubai.

]]> http://brunogroup.com/projects/global-view-notes-focuses-on-dubai/feed/ 0